Protyre hits the UK's radio waves for Tyre Safety Month 2017

Protyre hits the UK's radio waves for Tyre Safety Month 2017

25 Oct

By Clarissa Hearn

On Wednesday October 18th Who’s the Mummy blogger Sally Whittle @swhittle and Steve Dolby from TyreSafe met with Simon Hiorns, Retail director for Micheldever Tyre Services Ltd, at The Relations Group Great Titchfield studio to host a radio day campaign to highlight the importance of Tyre Safety month.

As you can read in her blog post, Sally attended our TyreSafe track day at Rockingham to test part worn vs budget vs new tyres.

“It was like the difference between scary, terrifying and absolutely terrifying! When you’re in the car with worn tyres, the amount that you travel is much bigger, and the skid much bigger. Trying the new tyres back to back with the budget brand made me realise how poor the budget tyres performed too.”

The radio interviews were broadcasted over 22 different stations throughout the day across the country:
Radio Verulam St Albans
North Manchester FM Manchester
95.6 BRFM Minister on Sea
Gateway 97.8 Basildon
97.5 Kemet FM Nottingham
GTFM Wales
Talking Life Network Lape UK Wide
Oldham Community Radio 99.7 FM Oldham
Mix 96 Buckinghamshire
The Beach Great Yarmouth
Dream 100 FM Essex
North Norfolk Radio 96.2 North Norfolk
99.9 Radio Norwich   Norwich
Town 102 Ipswich
Unity FM Birmingham
Unity 101 Southampton
Big City Radio Birmingham
WFM Cheshire
Panjab Radio   London
Metro Radio Tyne & Wear
TFM Teesside
You can hear an extract from one of our interviews with Sam Brown at North Manchester FM here:

Tyre Safety Month is organised and promoted by national tyre safety charity, Tyre Safe. A study it ran in conjunction with Highways England last year found that 27% of cars – or some 10 million vehicles – are driving with at least one tyre at or below the legal tread depth of 1.6mm.

Anyone wishing to take advantage of a free safety check can book online or call ahead on 0330 404 2067. Throughout October we are also holding public pop up event – to find out where we will be next check our Facebook page.

For more information on Tyre Safety Month, visit or dedicated TyreSafe section.
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Clarissa Hearn

Clarissa is the Marketing Communications Executive for Protyre. Managing Protyre’s social media, PR and events keeping up to date on the latest automotive news and activities across the UK.  

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